Executive-Bright Plum-Velvet Matte Lipstick*




Executive is a brilliant shocking plum that leans heavily towards hot pink, and is a little bit more sheer than our usual Velvet Mattes. It's similar, but more pigmented version of Wham!  Executive is long wearing, and does leave a pink stain behind.

For super long lasting results we recommend applying one coat, blotting, and then applying another coat.

Velvet Matte Lipsticks are packed with pigment, and nourishing oils like jojoba, and meadowfoam. They condition and add super saturated color. There is a little bit of sheen from the oils that goes away within the first hour. To get them to be completely matte just give them a little blot.

These are a true multi-purpose product. You can use them as a lipstick, or blot to make them into a lip liner. They're also wonderful as cream blushes.

Ingredients: Fractionated coconut oil, Castor Oil, Meadowfoam Seed Oil, Jojoba Oil, Candelilla Wax, Carnauba Wax, Vanilla scented fractionated coconut oil. Also contains: Mica, Titanium Dioxide, FD&C color

Vegan and Gluten Free

Additional Info

Formula Velvet Matte Lipstick
Lip Color Family Plums
Tone Warm
Finish Cream
Shimmer Scale 1 (0=Matte 5=Glitter)
Vegan Yes
Depth 4 (1=white, 6=black)
Opacity 4 (0=Sheer 5=Opaque)
Gluten Free Yes
Dye Free No


Review by Hailey A
A gorgeous blend of fuschia and plum that will flatter a variety of skintones. Perfect for the summer though I’ll be rocking this year round.

Age: 19-24 Eyecolor: Brown Haircolor: Fair-Medium Skintone: Brunette Skintype: Dry

(Posted on 5/7/2019)
Review by Brenda J
I love bright lip colors for spring and summer. The staying power is great and add a little Captain and you have a third lip color. Or use this as a lip liner and top off with Fearless Boss Gloss. LOVE!

Age: 50 plus Eyecolor: Green Haircolor: Medium Skintone: Brunette Skintype: Dry

(Posted on 5/2/2018)

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